Hẻm Song Hành
Type
Board Game Design
Duration
4 Weeks
(2024)
Course
Type & Design
Mentor
Giang Nguyen
Brief
Choose a neighborhood in Saigon to research in terms of typography, culture, urban identity and locality then create a visual storytelling experience based on typography, text/texture, and the visual form of type.
Idea
Hẻm Song Hành is metaphorically referred to the co-existing lives of the residents and the red-light street massagers. “Gần mặt cách lòng”, they're right there next to each other but there's no love or connection between them. This is a 2P role-playing board game where players can act as massagers or residents to experience living together at Japan Town as well as learn the relationship between the people live and work here. As the players proceed, they will need to overcome barriers and complete tasks with the ultimate goal is meeting each other at the end of the road where they connect and understand each other. Will they overcome the challenges and form a stronger bond than ever?
Type-led Campaign / 2025
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Speculative Design / 2025
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