Thủy Tinh
Type
Lettering Logotype
Duration
2 Weeks (2024)
Course
Type & Design
Mentor
Giang Nguyen
Brief
Come up with a brand using a figure from mythology as name and imagine the type of business using it and the characterisitics of the business. Create a custom-typography logotype using the full name of the business as the key element.
Idea
Thuy Tinh, the legendary god of the sea in the famous Vietnamese tale of Son Tinh – Thuy Tinh, embodies the power to command storms and floods. Revered as a symbol of renewal, prosperity, and luxury, the essence of Thuy Tinh seamlessly aligns with a sophisticated Vietnamese coastal seafood restaurant. It resonates with authenticity in Vietnam’s rich flavors while reflecting the elegance of the dining experience. It celebrates a harmonious connection to nature, reflecting the tranquil beauty of the ocean. Beyond its cultural and aesthetic allure, Thuy Tinh also carries a wish for prosperity and success, mirroring the bountiful spirit of the sea.
Storytelling Website / 2024
The Jenga Tower
Stop Motion / 2023
Marine
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